Branded Environment
Brand in the right place.
In partnership with our integrated experiential design agency, Exit Design, we create immersive and connected experiences that reflect a brand’s identity, values, and story in the built environment.
What to Expect
We set out to transform places. From intuitive wayfinding systems to immersive branded environments, we design with intention, creating memorable experiences that serve a purpose.
Core Services
Experience Assessment | Wayfinding | Donor Recognition | Interpretive Exhibits | Placemaking
User-First Methodology + Process
Human-centered research is the foundation of our work. We consider each step along a visitor’s journey and identify opportunities to surprise, delight, and enhance their experience at every turn. Understanding our audiences and their behaviors deeply allows us to design transformative brand environments.
Design from the Ground Up
Every place has its own unique design challenges which require a new and original problem solving. Whether it’s applying proven wayfinding methods in new ways or creating wow moments for branded environments, we never fail to be bold and fearless—but always functional.
All About the Details
We know how to build things right. With a focus on the details, we handle everything from concept to design intent, and specification of methods and materials. To bring it all home, we also support the bid process with our network of trusted fabricators and oversee the implementation process to ensure success.
Work that Stands the Test of Time
We create flexible design solutions that grow with the brand and place over time. That starts with understanding your brand and place deeply so we can plan for its future. It also means carrying a deep responsibility for our environment, ongoing durability and upkeep into every design decision we make.
Other Core Services
Brand Strategy
Research and discovery lead us to a clear distillation of your brand’s superpowers and position in the market.
Brand Identity
Flexible and functional systems that help you communicate with the world through voice and visuals.
Brand Activation
Bringing your brand to life everywhere–from website to campaign to collateral to swag and everything in between.
Related Projects
Governor Mario M. Cuomo Bridge
Branding a Bridge to Create Connections
