The Muse
City Living As It Should Be
- Brand Strategy
- Brand Identity
- Brand Activation
- Branded Environment
- City & Place
Live Inspired
At 301 S. 19th Street, an Egyptian Revival style building towers above the idyllic Rittenhouse neighborhood in Center City Philadelphia. Known in a past life as the Townhouse, this historic landmark needed a refresh to align with current-day Philadelphia. The development team knew they wanted to honor the legacy of the building while appealing to a new generation of Philadelphians, and came to us for an experience that could do that very thing. We let the city be our muse.
Make Your Other Keys Jealous
At The Muse, every detail of the brand and living experience has been thoughtfully curated, and every space impeccably designed. From custom room signs to personalized welcome kits and everything in between, no element is too small to reflect the elegance and creativity of this beautiful building.
Luxury with Local Flair
For The Muse, we designed a sleek and modern monogram that perfectly captures the building’s balance between classic elegance and contemporary flair. The monogram features interlocking letters in a minimalistic yet bold style, creating a sense of movement and harmony. It embodies The Muse’s identity as a space that inspires creativity and sophistication.
