We’ve been building brands for over 15 years, and if there’s one thing we’ve learned along the way, it’s that our agency will only ever be as extraordinary as our people.

So, with a clear vision for the next 15 years, we proudly announce Creative Directors Cara Cox and Jason Rothman as our first-ever Partners at J2. These two wonderful humans and deeply creative souls are moving into key leadership roles, marking a significant step in the evolution of our agency.


Introductions are in Order.

Cara Cox, Partner / Creative Director
Cara has been with J2 for more than 10 years. Cara exemplifies the true definition of grit, dedication, drive, and craft. She’s the heart and soul of our agency, bringing unmatched energy and spark to everything she touches. With a depth of experience in non-profit, arts/culture, and social impact branding, Cara is positioned to help shape the future of our practice with her mentorship, strategic insights, and bold creative vision.

Jason Rothman, Partner / Creative Director
Jason joined the J2 team 3 years ago and has been inspiring us ever since. He is a natural leader and connector who strives to find the best in everyone and everything. His approach to communication, problem-solving, and doing great work raises our bar to new heights. Since arriving at J2, Jason has led a dynamic mix of branding projects and helped shape our culture and team for the future. His vision and proven track record of driving transformative success are poised to bring big ideas and impact for our next chapter.


The Future is Bright.

In an ever-shifting agency landscape, it’s tough to find your people. We feel so grateful to be building for the future with these two incredible leaders.

  • Always All In: At J2, we approach everything we do with craft, care, and relentless drive because we don’t know any other way. It’s just in our DNA. Cara and Jason exemplify this commitment to pushing the boundaries of creativity and fostering an environment where bold ideas flourish through passion and hard work (and lots of laughs).
  • Building Relationships: Our clients are at the heart of everything we do. Jason and Cara bring a client-centric mindset, focused on exceeding the expectations of those we serve, while always bringing curiosity, joy, and surprise to each interaction.
  • Collaborative Spirits: Collaboration fuels our agency, and Jason and Cara embody this ethos. They work seamlessly within a team, nurturing a culture of mutual respect and shared success throughout the creative process.


Cara and Jason bring different strengths and styles to our organization, but together they accept shared responsibility for the future growth, well-being, and success of J2. They share a commitment to the caring culture we’ve built here.

While their journeys to this point have been unique, each has been marked by consistent creativity, resilience, leadership, and unwavering commitment to a shared vision. Most importantly, their support for each other and the success of each person in our organization.

Their addition to our leadership team is not just a milestone; it’s a strategic move that propels us into the future of the agency we’ve always wanted to build.


— Congratulations, Cara and Jason!

Here’s to a J2 filled with unending creativity, success, and lots of laughs. We’re now (officially) in this together.



But wait, there’s more (partnerships).

We’re a lucky bunch to share our day-to-day with sister agency Exit Design, and we couldn’t be more excited to share the news that Kelly Jennings and Amy Rees have been named their first-ever Partners. Big congratulations to Kelly, Amy, and the entire Exit Design team on this monumental next step. We love you all and look forward to growing together and building for the future.